{"id":2478110,"date":"2024-04-18T17:16:18","date_gmt":"2024-04-18T17:16:18","guid":{"rendered":"https:\/\/prgn.com\/?post_type=case_study&#038;p=2478110"},"modified":"2024-05-10T19:29:43","modified_gmt":"2024-05-10T19:29:43","slug":"new-argentina-roche-ceo-positioning","status":"publish","type":"case_study","link":"https:\/\/prgn.com\/es_es\/case_study\/new-argentina-roche-ceo-positioning\/","title":{"rendered":"New Argentina Roche CEO positioning"},"content":{"rendered":"<p><span class=\"TextRun SCXW221734600 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW221734600 BCX0\">With the departure of its long-standing CEO and the arrival of a new executive, the company needed to position <\/span><span class=\"NormalTextRun SCXW221734600 BCX0\">her <\/span><span class=\"NormalTextRun SCXW221734600 BCX0\">profile as a local leader and representative of the global One Roche vision for the three business areas in the country.<\/span><\/span><span class=\"EOP SCXW221734600 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>","protected":false},"featured_media":2478183,"template":"","meta":{"_acf_changed":false,"_members_access_role":[],"_members_access_error":""},"agency":[2101],"sectors_industries":[],"services":[],"languages":[],"class_list":["post-2478110","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","agency-identia-pr"],"acf":[],"_links":{"self":[{"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/case_study\/2478110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/types\/case_study"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/media\/2478183"}],"wp:attachment":[{"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/media?parent=2478110"}],"wp:term":[{"taxonomy":"agency","embeddable":true,"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/agency?post=2478110"},{"taxonomy":"sectors_industries","embeddable":true,"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/sectors_industries?post=2478110"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/services?post=2478110"},{"taxonomy":"languages","embeddable":true,"href":"https:\/\/prgn.com\/es_es\/wp-json\/wp\/v2\/languages?post=2478110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}