{"id":2480309,"date":"2025-12-02T12:35:09","date_gmt":"2025-12-02T12:35:09","guid":{"rendered":"https:\/\/prgn.com\/?page_id=2480309"},"modified":"2026-05-13T14:39:56","modified_gmt":"2026-05-13T14:39:56","slug":"real-estate","status":"publish","type":"page","link":"https:\/\/prgn.com\/es_es\/sectors\/real-estate\/","title":{"rendered":"Inmobiliario"},"content":{"rendered":"
Sectores<\/a><\/div>

Inmobiliario<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Although local market forces vary, the global real estate industry remains in dynamic growth mode due mainly to increasing urbanization, demographic changes and \u2013 a common factor around the world \u2013 persistent housing shortages. <\/p>\n

As fewer new homes are being built relative to the number of households being formed, demand for residential properties (in particular rentals) is escalating across markets. On the commercial front, meanwhile, the picture is also shifting as hybrid working patterns shifts the focus from traditional office stock. <\/p>\n

Increasingly, the industry will also adopt greener, more energy-efficient buildings to align with climate targets and buyer preferences. <\/p>\n<\/div><\/div><\/div><\/div>

Trusted by the organisations shaping their industries<\/h2><\/div><\/div>

We work, and have worked, with some of the world\u2019s foremost real estate brands, delivering memorable campaigns and tangible results. Our unified approach is trusted by an industry for which trust is everything.<\/p>\n<\/div><\/div><\/div>

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Connect with our Real Estate PR specialists<\/h2><\/div><\/div><\/div><\/div>
\"James<\/div>

James Brooke<\/h4>

Rooster<\/p>

London, UK<\/p>\n<\/div><\/div><\/div><\/div>

\"David<\/div>

David Wills<\/h4>

Media Profile<\/p>

Toronto, Canada<\/p>\n<\/div><\/div><\/div><\/div>

\"Leeza<\/div>

Leeza Hoyt<\/h4>

The Hoyt Organization<\/p>

Los Angeles, California<\/p>\n<\/div><\/div><\/div><\/div>

\"Chuck<\/div>

Chuck Norman<\/h4>

S&A Communications<\/p>

Raleigh, North Carolina<\/p>\n<\/div><\/div><\/div><\/div>

\"Ieva<\/div>

Ieva Naujalyte<\/h4>

Adverum<\/p>

Vilnius, Lithuania<\/p>\n<\/div><\/div><\/div><\/div>

\"Martin<\/div>

Martin Lucander<\/h4>

Aspekta<\/p>

Malm\u00f6, Sweden<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

Communications opportunities<\/h4>

When you work with PRGN, you are partnering with a global network that has vast experience of the real estate industry, combining cross-market reach with deep local insights. Although the sector is highly regional, it is also influenced by global issues including capital flow, sustainability regulation and shifting buyer expectations.<\/p>\n

Our members have a keen understanding of these issues, as well as strong expertise and connections when it comes to local media, cultural nuances and policy landscapes. We offer integrated global strategy, crisis support and reputation management to enable cross-market message alignment, positive brand storytelling and specific expertise in property, finance, ESG and digital communications.<\/p>\n<\/div><\/div><\/div><\/div>

PRGN: your partner<\/h4>

For agri-brands seeking to build credibility, trust and market leadership, PRGN is in a unique position to offer support. Not only do we combine global reach with deep local insights but our experienced members are highly attuned to the regulatory differences, cultural sensitivities and economic pressures that shape each regional market.<\/p>\n

Working as a single team, we provide cross-border communications solutions that highlight innovation, sustainability efforts and scientific developments using simple, transparent messaging. In this way, we can help you build or strengthen trust and establish an authentic voice with stakeholders including farmers, consumers, investors and even regulators.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Get in touch with a PRGN agency<\/h4><\/div><\/div><\/div>