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PR Tips & Trends

Vision & Mission Statements: The Basics

There is a great deal of confusion about the difference between Vision and Mission Statements and they often become intertwined. As a result, they can be uninspiring, confusing or overly long making them difficult to remember, much less articulate. Philosophically...

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Should I Advertise on Podcasts?

I’m a huge podcast fan – they’ve made my hour-long commute each morning not only bearable, but enjoyable. Whether I’m in the mood to be informed or entertained, there is a podcast for everything and I’ve become a loyal subscriber to a handful of shows (shout out to...

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Crisis Communication Fundamentals

Good crisis communications planning starts with base fundamentals – assessing areas of risk, preparing your organization including effective policies and solid messaging and narrative that defines the organization and its values. Check out Xenophon CEO David Fuscus’s...

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PRGN Launches Instagram Takeovers

Earlier this year, PRGN launched its Instagram account and earlier this month, Instagram takeovers,a new series where our partners will share what life is like in their city and at their agency. Instagram is unique because unlike Facebook and Twitter, the content has...

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How AI, Trust and Influence Are Reshaping Global Brands

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