Business environment in Sweden Sweden is an EU member state and benefits greatly from the free movement of goods, services, people, and capital. Located in the middle of the Nordic region, Sweden has historically also cultivated strong trade relations and close...
Crisis Communications
PRGN Adds Aspekta AB in Sweden, Expands Capabilities in Europe’s Nordic Region
Enhancing its capabilities in Europe’s Nordic Region, the Public Relations Global Network (PRGN) announced today it has added independent Sweden-based Aspekta AB to its global network. “The addition of Aspekta not only further expands PRGN’s global footprint, but also...
Chile – Recognized by Investors Around the World
Business environment in Chile Chile is still one of Latin America’s most stable and prosperous nations, with strong regulations of its markets and great economy for the last 30 years. Many foreign companies choose Chile as a platform to invest in the Andes...
India – Where Diversity Meets Dynamic Growth
Public Relations in India’s Diverse Market India is fast becoming a crucial market for public relations. This is fueled by its fast-growing economy, diverse workforce, and dynamic consumer base, driven by a young population. Furthermore, the country’s diverse regions...
Hong Kong – Asia’s World City
Business environment in Hong Kong Renowned as Asia’s World City, Hong Kong stands as a vibrant and dynamic market and business environment. As one of the world’s leading international financial centres, it boasts a prime geographical location, a gateway to...
Media Training for an Evolving News Landscape
Working in communications for more than three decades, I have seen firsthand how a strong spokesperson can impact the narrative of a story – whether that’s establishing thought leadership and shifting perceptions about a specific issue, resetting a reporter’s...
PR Agencies and Law Firms: New Allies in Corporate Crises
A few years ago, if a client was about to face a crisis, they would first call their preferred lawyer to arrange for an appropriate legal specialist who can conduct a situation analysis. Today, that is no longer necessary. The same lawyer would ask to involve...
Steps to Avoid a PR Crisis When You Have a Corporate Crisis
It’s that moment when you realize that the situation could soon spin out of control. Something has happened within the organization, and only a few select people are aware of it for now. If, or indeed when, the news gets out, the information will spread fast, and...
Sobre PRGN
PRGN reúne a las principales agencias independientes de relaciones públicas del mundo en una red global sólida y gestionada por sus propios miembros. Con más de 50 firmas cuidadosamente seleccionadas en seis continentes, combinamos un profundo conocimiento local con alcance global para conectar con los mercados, audiencias y conversaciones que realmente importan.
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How AI, Trust and Influence Are Reshaping Global Brands
Explore PRGN’s latest global study on how organisations are adapting brand influence strategies in an AI-driven world.
Latest News
Brand Influence Expands in Complexity as Organizations Adapt to an AI-Driven Landscape
(NEW YORK / LONDON / BRUSSELS — May 14, 2026) – New global survey findings from business, marketing and communications professionals across 48 countries highlight how organizations are navigating an evolving landscape for brand influence, with artificial...
PRGN to Release Results of Second Annual Influence Insights Survey on May 13
Two global webinars will unveil new findings on how brands build trust and influence across regions, industries, and digital channels — with sessions timed for audiences in EMEA, the Americas, and APAC The Public Relations Global Network will present the results of...
K+ Group se une a PRGN y amplía la presencia de la red global en Europa Central
Warsaw-based integrated communications agency adds strategic PR, digital and research capabilities to PRGN’s growing roster (WARSAW / BRUSSELS / NEW YORK, April 22, 2026) – The Public Relations Global Network (PRGN) announced today that K+ Group, a Warsaw-based...

