Based in Silicon Valley, Velodyne Lidar is the technology that allows autonomous vehicles (AV) to ‘see.’ Velodyne Lidar hired LCI to showcase the company’s leadership in the burgeoning market and to reassure the public that autonomous vehicles will reduce roadway fatalities. LCI in turn partnered with PRGN Detroit’s Bianchi Public Relations, which specializes in automotive PR, to help with the campaign.
Velodyne Lidar
