Fellow PRGN’ers you may think that Trump vs. Clinton is the only show in town but we’ve got our own tussle happening next week. Variously known as Brexit or the vote to Remain/Leave Europe, the Referendum which will decide whether the UK stays in the European Union is massively vexing people.
Current Events
Implications of the Marriott International’s acquisition of Starwood Hotels & Resorts Worldwide
The recent acquisition of Starwood Hotels & Resorts Worldwide by Marriott International may have stunned the hospitality industry but it was not totally unexpected to me. Mileage Communications was Marriott’s PR agency based in Singapore for more than 17 years,...
DieselGate, all the mistakes by Volkswagen PR team
“It takes a whole life to build a reputation. It takes a moment to destroy it”. The concise comment by Gianni Puglisi, IULM’s dean, summarizes perfectly the media storm fallen on the automotive industry Volkswagen, accused by the U.S. Environmental Protection Agency...
DieselGate, tutti gli errori del team PR di Volkswagen
“A costruire una reputazione occorre una vita. A distruggerla basta un attimo”. Il lapidario commento di Gianni Puglisi, rettore dello IULM di Milano, riassume perfettamente la tempesta mediatica che si è abbattuta sulla casa automobilistica Volkswagen, accusata...
Volkswagen Exec’s Sincere Apology Blames Rogue Engineers – Not the Best Approach to a PR Crisis
By now, most people are aware that Volkswagen’s image has taken a severe hit over the past month, when it was revealed that the automaker had installed technology in its cars that could “cheat” emissions tests. VW admitted that worldwide, 11 million cars that run on...
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PRGN reúne a las principales agencias independientes de relaciones públicas del mundo en una red global sólida y gestionada por sus propios miembros. Con más de 50 firmas cuidadosamente seleccionadas en seis continentes, combinamos un profundo conocimiento local con alcance global para conectar con los mercados, audiencias y conversaciones que realmente importan.
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How AI, Trust and Influence Are Reshaping Global Brands
Explore PRGN’s latest global study on how organisations are adapting brand influence strategies in an AI-driven world.
Latest News
PRGN Launches Health Practice Group to Meet Rising Global Demand for Health Communications
New group brings together more than 20 independent agencies across four continents, 11 languages and 93 health specialists LONDON / NEW YORK / BRUSSELS – The Public Relations Global Network (PRGN) announced the launch of its Health Practice Group, bringing together...
PRGN crea la región de América Latina ante la creciente influencia de sus mercados
Loreley Maldonado named first Regional Vice President for Latin America as PRGN creates distinct North American and Latin American regions in its global structure BRUSSELS / NEW YORK – The Public Relations Global Network (PRGN) announced today a regional restructure...
Brand Influence Expands in Complexity as Organizations Adapt to an AI-Driven Landscape
(NEW YORK / LONDON / BRUSSELS — May 14, 2026) – New global survey findings from business, marketing and communications professionals across 48 countries highlight how organizations are navigating an evolving landscape for brand influence, with artificial...

