por PRGN Admin | 3 Jun, 2019 | PR Tips & Trends
After 40 years of agency history, there are some key learnings I’d like to share on one of still the best PR tools: case studies. Let’s clarify first how we in the German market define a case study: That’s an article showing a solution (product/service) of a client of...
por PRGN Admin | 5 Dic, 2017 | PR Tips & Trends, Public Relations
It is a common request from potential clients to see a Public Relations case study of work comparable to what you are recommending to them. But what exactly are they looking for? Strategy, deliverables, measurement? Of course, but how best to provide that information...
