por Nick Leighton | 9 Ene, 2023 | Comunicación corporativa, Crisis Communications, Employer Branding, PR Tips & Trends, Public Relations, Gestión de la reputación
Every year, hundreds of companies face major scandals and crises that require a significant amount of damage control. There is a lot that PR and marketing professionals can learn from these situations and the selected response. Here are some of the top five corporate...
por Brad Kostka | 1 Ago, 2022 | Comunicación corporativa, Crisis Communications, Digital PR, PR Tips & Trends, Public Relations, Gestión de la reputación
As the global Covid-19 pandemic has so clearly demonstrated over the past few years, every organization—no matter its size or industry—is vulnerable to the ever-looming threat of a crisis. These threats can range from security breaches and product recalls, to natural...
por Nick Leighton | 17 Ene, 2022 | Crisis Communications, PR Tips & Trends, Public Relations, Gestión de la reputación
Remember the saying “There’s no such thing as bad publicity?” Well, that’s not entirely accurate. More and more, brands are seeing the impact of PR scandals and crises and how they impact their market positions. Depending on the circumstances, a crisis can cast a...
por Natalie Ghidotti | 12 Abr, 2021 | Coronavirus, Comunicación corporativa, Crisis Communications, PR Tips & Trends, Public Relations, Gestión de la reputación
Crisis communications as a public relations practice stands out not just in the execution of high level strategies at an amplified pace, but because every crisis communications scenario serves as a stress test for that organization. Whether that crisis plays out in...
por PRGN Admin | 1 Abr, 2019 | Crisis Communications
Let’s be honest, every company can face a social media crisis at any time. If it hasn’t happened yet, it may come to you sooner or later. A comprehensive communications toolkit today cannot be complete without a blog, so it is quite right to ask: How can a blog be...
