por Robert Bauer | 20 Mar, 2023 | Consumer Communications, Coronavirus, Comunicación corporativa, PR Tips & Trends, Public Relations, Gestión de la reputación
The Covid-pandemic has left behind some major obstacles for future healthcare and pharma communications campaigns. While there are regional differences, the general pattern seems to be global and comprises of four key trends: a renewed scepticism towards science in...
por Mark Hazlin | 9 Mar, 2022 | B2B Communications, Comunicación corporativa, ESG Reporting, Investor relations, PR Tips & Trends, Public Relations, Gestión de la reputación, Sustainability
One of the primary problems with ESG reporting is trust. Because there are no universal standards by which companies report their sustainability efforts, investors and stakeholders must rely on the word of the reporting company to a significant degree. New blockchain...