About PRGN
How Brands Are Building Trust in the Age of AI
Brand influence is no longer shaped by one message, one channel or one audience. It is being built across social media, earned media, AI platforms, employees, consumers and public conversations that move quickly.
PRGN surveyed more than 1,800 business, marketing and communications professionals across 48 countries to understand what is really driving brand influence today. The findings show where organizations are adapting, where they are falling behind, and why trust, reputation and authenticity still matter most.
Insights
Alabama – Where Hospitality Meets Hustle
Alabama business environment Alabama is well-known for many cultural stereotypes, but those lucky enough to grow roots here know it’s a best kept secret with an affordable quality of life surrounded by deep community engagement, outdoor recreational treasures, an...
Lithuania – Efficiency Attracts a Startup Ecosystem
Business environment in Lithuania Lithuania offers an ideal environment for business growth with minimal bureaucracy and efficient processes. It ranks highly globally for its digital skills availability and economic freedom. Setting up your business here is quick and...
PRGN Hong Kong Conference Generates Ideas and More Business Collaborations
As members of the Public Relations Global Network have returned home from the most recent member meeting and conference in Hong Kong at the end of May, chances are increasing for more business collaborations among the 50+ agencies spread across six continents. In the...
Dubai – Where Global Business Meets Limitless Possibilities
Business environment in the United Arab Emirates Dubai’s business environment is a vibrant mix of innovation, opportunity, and strategic positioning, ideal for enterprises looking to expand their global footprint. Known for bridging East and West, the city offers...
Sweden: Entrepreneurial Force at the Heart of the Nordic Region
Business environment in Sweden Sweden is an EU member state and benefits greatly from the free movement of goods, services, people, and capital. Located in the middle of the Nordic region, Sweden has historically also cultivated strong trade relations and close...
PRGN Elects Natacha Clarac as President
NEW YORK-LONDON-HONG KONG – The Public Relations Global Network (PRGN) announced today the slate of new officers recently elected for one of the world’s largest networks of independent Public Relations, Public Affairs and communications agencies. The appointments were...