por Nick Leighton | 9 Ene, 2023 | Comunicación corporativa, Crisis Communications, Employer Branding, PR Tips & Trends, Public Relations, Reputation Management
Every year, hundreds of companies face major scandals and crises that require a significant amount of damage control. There is a lot that PR and marketing professionals can learn from these situations and the selected response. Here are some of the top five corporate...
por Nick Leighton | 28 Nov, 2022 | Consumer Communications, Events, PR Tips & Trends, Public Relations, Reputation Management
In an increasingly connected world, it’s critical for public relations, marketing, and communications specialists to understand the dynamics that exist when communicating across cultural lines. Throughout the year, billions of people celebrate hundreds of holidays,...
por Nick Leighton | 17 Ene, 2022 | Crisis Communications, PR Tips & Trends, Public Relations, Reputation Management
Remember the saying “There’s no such thing as bad publicity?” Well, that’s not entirely accurate. More and more, brands are seeing the impact of PR scandals and crises and how they impact their market positions. Depending on the circumstances, a crisis can cast a...