por Brad Kostka | 13 Mar, 2025 | Comunicación corporativa, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación, Social Media Marketing
You’ve been thrust into the role of corporate communications for a global, publicly traded company with more than 17,000 associates worldwide. Following a strategic review of the business, improved corporate communication was identified as one of the keys to the...
por Brad Kostka | 18 Abr, 2024 | B2B Communications, Comunicación corporativa, Employer Branding, Investor relations, Relación con medios, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
According to the Harvard Business Review, “70-90% of acquisitions are abysmal failures.” There are many reasons for this. One is a lack of clear, concise and timely communication. This can scuttle a deal or drive it off the rails after the transaction has closed....
por Brad Kostka | 2 Abr, 2024 | B2B Communications, Comunicación corporativa, Faces and Markets of PRGN, Investor relations, Relación con medios, Online PR, PR Tips & Trends, Public Relations, Gestión de la reputación, Social media Management
Ohio Boasts a Thriving Business Environment Marked by a diverse economy and a central geographic location in the U.S., Ohio’s business landscape is a prime destination for companies seeking growth and opportunity. Like many other Midwestern U.S. states, Ohio offers...
por Brad Kostka | 20 Nov, 2023 | AI in PR, Comunicación corporativa, Digital PR, Measurement, PR Tips & Trends, Public Relations, Gestión de la reputación, Social Media Marketing
Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. In fact, the global market for AI in marketing is...
por Brad Kostka | 23 Feb, 2023 | Digital PR, PR Tips & Trends, PRGN Presents Podcasts, PRGNfuture, Public Relations
The marketing AI revolution is in the early stages. In order to avoid getting left behind, communications professionals need to be aware of the artificial intelligence (AI) technologies that are available to them, determine which ones can have the greatest impact on...
