by Brad Kostka | 13 Mar, 2025 | Corporate Communications, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management, Social Media Marketing
You’ve been thrust into the role of corporate communications for a global, publicly traded company with more than 17,000 associates worldwide. Following a strategic review of the business, improved corporate communication was identified as one of the keys to the...
by Brad Kostka | 18 Apr, 2024 | B2B Communications, Corporate Communications, Employer Branding, Investor relations, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management
According to the Harvard Business Review, “70-90% of acquisitions are abysmal failures.” There are many reasons for this. One is a lack of clear, concise and timely communication. This can scuttle a deal or drive it off the rails after the transaction has closed....
by Brad Kostka | 2 Apr, 2024 | B2B Communications, Corporate Communications, Faces and Markets of PRGN, Investor relations, Media Relations, Online PR, PR Tips & Trends, Public Relations, Reputation Management, Social media Management
Ohio Boasts a Thriving Business Environment Marked by a diverse economy and a central geographic location in the U.S., Ohio’s business landscape is a prime destination for companies seeking growth and opportunity. Like many other Midwestern U.S. states, Ohio offers...
by Brad Kostka | 20 Nov, 2023 | AI in PR, Corporate Communications, Digital PR, Measurement, PR Tips & Trends, Public Relations, Reputation Management, Social Media Marketing
Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. In fact, the global market for AI in marketing is...
by Brad Kostka | 23 Feb, 2023 | Digital PR, PR Tips & Trends, PRGN Presents Podcasts, PRGNfuture, Public Relations
The marketing AI revolution is in the early stages. In order to avoid getting left behind, communications professionals need to be aware of the artificial intelligence (AI) technologies that are available to them, determine which ones can have the greatest impact on...