New officers announced at PRGN October Conference in New York City as the PR industry faces rapid shifts NEW YORK / BRUSSELS / LONDON – The Public Relations Global Network (PRGN), one of the world’s largest groups of independent public relations agencies, has elected...
PR Tips & Trends
Record Number of Agencies Compete in 2026 PRGN Awards
NEW YORK – The Public Relations Global Network (PRGN) announced the winners of its 2026 Best Practice Awards in New York City on Oct. 22, as part of PRGN’s October 2026 Member Meeting in Conference. The conference and the awards gala were attended by more than 80...
Professional Development as an Operating System
When most people hear “professional development,” they picture heading off to a conference or logging on to a webinar. You learn a few things, and you report back at the staff meeting. I love all of that. But at REED, we’ve learned professional development can be so...
The Art and Science of Sensing
In communications work, we spend a lot of time listening. We listen during discovery meetings, strategy sessions, client calls and stakeholder interviews. The Universal Accreditation Board defines our craft as “a strategic communication process that builds mutually...
When the World Is Watching
What the FIFA World Cup teaches every communicator about reputation, trust and the moments that define a place For several extraordinary weeks, Seattle became one of the world’s gathering places. Visitors filled the streets. International media arrived with cameras...
Trust and Reputation Drive Brand Influence, But Are You Measuring What Matters?
Brand influence has never been particularly easy to measure. Organizations can track media coverage, social engagement, website traffic, sales, and other concrete outcomes, but knowing what can be measured is different from knowing what matters. The measures that are...
Why Health Communications Has Never Mattered More
We are living through an age of wealth when it comes to health information. That sounds like a good thing. And in many ways, it is. Patients are more informed, more curious and more empowered than ever before. People Google their symptoms before they see a doctor....
Influence isn’t a communications tactic. It’s an organizational strategy.
For years, organizations have measured success by what people know about them: brand awareness, impressions, media coverage, and website traffic. And although these metrics still matter, they are no longer enough. Today's business environment demands something more...
About PRGN
PRGN unites the world’s leading independent public relations agencies in one powerful, owner-led global network. With more than 50 hand-selected firms across six continents, we combine deep local expertise with global scale to connect to the markets, audiences and conversations that matter most.
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PRGN Influence Insights Survey
How AI, Trust and Influence Are Reshaping Global Brands
Explore PRGN’s latest global study on how organisations are adapting brand influence strategies in an AI-driven world.
Latest News
Public Relations Global Network Elects Bill Southard President to Lead in 2027
New officers announced at PRGN October Conference in New York City as the PR industry faces rapid shifts NEW YORK / BRUSSELS / LONDON – The Public Relations Global Network (PRGN), one of the world’s largest groups of independent public relations agencies, has elected...
Record Number of Agencies Compete in 2026 PRGN Awards
NEW YORK – The Public Relations Global Network (PRGN) announced the winners of its 2026 Best Practice Awards in New York City on Oct. 22, as part of PRGN’s October 2026 Member Meeting in Conference. The conference and the awards gala were attended by more than 80...
PRGN Launches Health Practice Group to Meet Rising Global Demand for Health Communications
New group brings together more than 20 independent agencies across four continents, 11 languages and 93 health specialists LONDON / NEW YORK / BRUSSELS – The Public Relations Global Network (PRGN) announced the launch of its Health Practice Group, bringing together...

