by Nick Leighton | 20 Aug, 2026 | AI in PR, Consumer Communications, Digital PR, Influence Insights, Media Relations, Online PR, PRGN Presents Podcasts, Public Affairs, Public Relations, Social campaigns
For years, companies have invested heavily in making themselves easy to find. They built better websites. Improved their SEO. Produced more content. Increased their advertising budgets. Expanded their social media presence. All worthwhile investments. But something...
by Nick Leighton | 20 Feb, 2026 | AI in PR, Corporate Communications, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management
Over the past year, public relations professionals have embraced artificial intelligence at high speed. New tools have enabled faster research, quicker content creation, and greater operational efficiency across communications teams. Yet despite these advances, many...
by Nick Leighton | 30 Jan, 2025 | AI in PR, Corporate Communications, Digital PR, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Sustainability
In the Middle East, the business landscape is profoundly shaped by a unique blend of long-term vision and rapid technological advancement. As countries like the United Arab Emirates (UAE) and Saudi Arabia celebrate decades of stability under dynastic governance, they...
by Nick Leighton | 7 Mar, 2024 | AI in PR, Corporate Communications, PR Tips & Trends, PRGN Presents Podcasts, Public Relations
In the world of public relations and marketing, Artificial Intelligence (AI) is no longer a futuristic concept but a present reality. With AI tools like ChatGPT, the industry has witnessed a paradigm shift in how communication strategies are developed and...
by Nick Leighton | 27 Nov, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Employer Branding, Measurement, PR Tips & Trends, Public Relations, Reputation Management, Social Media Marketing
A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024. If you can get your planning right today, you’ll have an aligned brand message with business objectives,...
