Hace casi 20 años, Ford reconoció la importancia de involucrar a medios e influencers a nivel hiperlocal para fortalecer el sentimiento de marca y generar confianza. En la consecución de ese objetivo, Moore se convirtió en un socio estratégico clave....
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The company had to present the new Boeing 777-300 and the new route Miami-Buenos Aires to journalists and influencers. At the same time, AA had reached a milestone changing crew member uniforms for the first time in many years. ...
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Based in Silicon Valley, Velodyne Lidar is the technology that allows autonomous vehicles (AV) to ‘see.’ Velodyne Lidar hired LCI to showcase the company’s leadership in the burgeoning market and to reassure the public that autonomous vehicles will reduce roadway fatalities. LCI in turn partnered with PRGN Detroit’s Bianchi Public Relations, which specializes in automotive PR,...
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As the leaders in pizza delivery, Domino’s introduced the DXP™ single purpose delivery vehicle. The DXP adapts the Chevy Spark to carry an oven along with space for 80 pizzas as well as beverage and other foods. Domino’s sent an RFP to PRGN’s Bianchi Public Relations, a renowned automotive PR agency in Detroit, who asked Stevens...
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