As the Covid-19 pandemic continues to rage on, the world is learning how to cope with it and businesses are looking for new opportunities the crisis presents. In the travel and leisure industry – my closer area of expertise – professionals are already brainstorming now not only about how to survive, but also how to … Read More
Social Media — A Boon or a Bane?
There’s been no shortage of discussion about social media’s seemingly endless potential to bring people closer together. Clearly, it is a powerful tool that can efficiently provide information to the masses and create stronger bonds in any number of communities. However, along with these positive opportunities come threats to all entities, especially in today’s “new … Read More
What is a PR Firm?
Public relations is typically defined as a set of actions aimed at creating and maintaining a good image of a person, a company or any organization. The image can be built for the general public (consumers, clients, investors, public institutions, social organizations, etc.) and also for an organization’s own staff (internal communications). In light of … Read More
The Importance of a Global Network in a Digitized World
As the end of 2018 quickly approaches, it has become more important than ever for Public Relations agencies to be available at anytime, anywhere, and devoted to the ultimate success of their clients, no matter what it takes. But, in this day and age, what does it take? What makes a PR agency stand out … Read More
Public Relations Global Network (PRGN) Selects its First Executive Director
Bucharest, Romania – November 8, 2018 – The Public Relations Global Network (PRGN) announced the appointment of Gábor Jelinek as its inaugural Executive Director at its fall meeting held in Bucharest, Romania in late October, and recognized its member agencies with awards for the best communications campaigns in the past year. As PRGN’s new Executive … Read More
