Expand Your Monitoring, and Brand, With Social Listening Tools

By Bob Brady - Xenophon Strategies, Inc. |

Possibly right now, more than ever, social listening is an important aspect of your brand and reputation, and even your clients’ brand and reputation. As the Covid-19 pandemic and lockdowns still continue to affect our day-to-day lives, businesses, nonprofits, schools, shopping, entertainment habits and more, people are turning online to engage with one another and … Read More

Ten Questions with Mark Hazlin

By Jorge Martinez - The Conroy Martinez Group |

Name: Mark Hazlin Title: Senior Vice President PRGN Agency: Xenophon Strategies, Inc. (Washington, DC, USA) Xenophon Strategies is a full-service strategic communications firm based in Washington, DC, specializing in PR, public affairs, and crisis response. Years at the Agency: 12 1. You were a journalist in your prior life. What made you jump to the … Read More

Crisis Communication & Hurricanes

By David Fuscus - Xenophon Strategies, Inc. |

At Xenophon Strategies, we’ve handled crisis communication on 13 major hurricanes for a variety of clients.  Check out the new blog post on communications lessons hurricanes have to teach from David Fuscus.  From planning to execution, getting ready for a natural disaster can be difficult for any organization, these principles will make it easier.  http://tinyurl.com/y93tm3lo … Read More

Vision & Mission Statements: The Basics

By David Fuscus - Xenophon Strategies, Inc. |

There is a great deal of confusion about the difference between Vision and Mission Statements and they often become intertwined. As a result, they can be uninspiring, confusing or overly long making them difficult to remember, much less articulate. Philosophically Vision and Mission Statements should be separate but related, just like strategy and tactics — … Read More