At Xenophon Strategies, we’ve handled crisis communication on 13 major hurricanes for a variety of clients. Check out the new blog post on communications lessons hurricanes have to teach from David Fuscus. From planning to execution, getting ready for a natural disaster can be difficult for any organization, these principles will make it easier. http://tinyurl.com/y93tm3lo
https://xenophonstrategies.com/crisis-communication-lessons-hurricane-communications/
Explore PRGN’s latest global study on how organisations are adapting brand influence strategies in an AI-driven world.
For years, companies have invested heavily in making themselves easy to find. They built better websites. Improved their SEO. Produced more content. Increased their advertising budgets. Expanded their social media presence. All worthwhile investments. But something...
For years, organizations have measured success by what people know about them: brand awareness, impressions, media coverage, and website traffic. And although these metrics still matter, they are no longer enough. Today’s business environment demands something...
Companies come to Arkansas from all over the country and all over the world. As you may or may not know, Arkansas is home to the world’s largest retailer, Walmart, plus other heavy hitters, such as J.B. Hunt Transport, Tyson Foods and Murphy USA. These companies,...
