Leeza L. Hoyt

 

Región LATAM - Iberoamérica

Los Angeles, California – The City of Angels

By Leeza L. Hoyt, APR - The Hoyt Organization, Inc.

Business Environment in Los Angeles, California Los Angeles is an epicenter of global communications. It’s where people come to be noticed. It’s where you start if you want to reach the world. With the world-famous Pacific Ocean beaches to the left, and picturesque – often snowcapped – mountains to the right, Los Angeles is what… Continue reading Los Angeles, California – The City of Angels

Translating C-Suite Vision into Impactful Messaging

By Leeza L. Hoyt, APR, - The Hoyt Organization, Inc.

C-suite executives play a pivotal role in shaping an organization’s vision and strategy, and they rely on skilled communicators – such as their PR professionals or the chief communications officer – to translate their vision into impactful messaging to the organization and its stakeholders. This involves a careful balance of positioning the issues correctly, and… Continue reading Translating C-Suite Vision into Impactful Messaging

Mastering Communications: Top Five Strategies for Professional Services Firms

By Leeza L. Hoyt, APR - The Hoyt Organization, Inc.

Effective public relations is an indispensable component of the business strategies for professional services firms, which include everything from an investment banking entity to an architectural firm, and more.  While the primary function is to establish and uphold the reputation, credibility, and visibility of these firms within their respective markets, a well thought out strategic… Continue reading Mastering Communications: Top Five Strategies for Professional Services Firms

Making Sure Your Public Relations Efforts Generate New Business

By Leeza L. Hoyt, APR - The Hoyt Organization, Inc.

Today, media relations outreach and social media programs are considered basic fundamentals in a public relations program, but in truth, they are just one component of a successful business strategy. Given public relations is an integral component in today’s business landscape, a strategic investment in communications efforts can drive results and help companies stand out… Continue reading Making Sure Your Public Relations Efforts Generate New Business


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