por Uwe Schmidt | 22 Sep, 2020 | Corporate Social Responsibility, PR Tips & Trends, Public Relations
Close cooperation between agencies and non-governmental organizations (NGO) is becoming the norm increasingly, as it offers a win-win situation for both sides. Ideally, such cooperation can generate for NGOs an increase in resources, as well as growing public...
por Andy See | 17 Ago, 2020 | Coronavirus, Public Relations, Gestión de la reputación, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
por Teresa Kriegsman | 17 Ago, 2020 | Coronavirus, Public Relations, Gestión de la reputación, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
por Ryan Ong | 27 Jul, 2020 | Comunicación corporativa, Corporate Social Responsibility, Gestión de la reputación, Sustainability
Sustainability is no longer an optional extra. It’s becoming a core part of business. In 2019, 90% of the S&P500 published a sustainability report. Investors and customers increasingly expect companies to meet their sustainability criteria. The pressure is not...
por Alessandra Malvermi | 13 Jul, 2020 | PR Tips & Trends, Public Relations, Gestión de la reputación
The most recent research studies on leadership share the image of a future increasingly characterized by skills that have socially and historically belonged to the females. The old “command-economy” mentality by Henry Ford is now outdated and overtaken by the modern...
