Experienced remote worker and executive vice president of PRGN’s Chicago agency, Shannon Quinn offers her personal advice on how to stay effective and balanced when making the big change to work from home for a while now.
Trust and Reputation Drive Brand Influence, But Are You Measuring What Matters?
Brand influence has never been particularly easy to measure. Organizations can track media coverage, social engagement, website traffic, sales, and other concrete outcomes, but knowing what can be measured is different from knowing what matters. The measures that are...