por Tina Kozak | 5 Mar, 2026 | AI in PR, Comunicación corporativa, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación, SEO
Every few years, someone declares PR dead. It happened when social media emerged, when content marketing took off and now that AI is reshaping how people find and interact with brands. The opposite is true. Brands are coming to us, public relations agencies, for more...
por Nick Leighton | 20 Feb, 2026 | AI in PR, Comunicación corporativa, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
Over the past year, public relations professionals have embraced artificial intelligence at high speed. New tools have enabled faster research, quicker content creation, and greater operational efficiency across communications teams. Yet despite these advances, many...
por Robert Bauer | 6 Feb, 2026 | AI in PR, Comunicación corporativa, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
Predictions in general are future-oriented statements which try to anticipate upcoming events or situations but obviously cannot be proved in advance. So a prediction always has a strong element of speculation as built-in weakness. In PR, we mean, of course, also...
por Terrie Ard | 22 Ene, 2026 | AI in PR, Comunicación corporativa, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
In a marketplace defined by disruption and accelerated change, leaders need more than hindsight—they need foresight. This blog builds on insights shared in the recent PRGN Presents podcast, offering a deeper dive into the trends shaping marketing and communications in...
por Loreley Maldonado | 6 May, 2025 | Español
La Inteligencia Artificial (IA), como concepto y desarrollo tecnológico, no representa en sí misma una novedad. Sin embargo, en los últimos años hemos asistido a una evolución acelerada de herramientas generativas que resultan útiles para multitud de tareas, entre...
