por Natalie Ghidotti | 11 Abr, 2022 | B2B Communications, Comunicación corporativa, Digital PR, Online PR, PR Tips & Trends, Public Relations, Gestión de la reputación, Social media Management, Social Media Marketing
Regardless of your industry, social media can be a powerful tool for a company of any size to market its products and services to other businesses. Facebook, Instagram and Twitter might be the most common platforms mentioned in day-to-day interactions, but LinkedIn is...
por Natalie Ghidotti | 14 Feb, 2022 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social campaigns, Social Media Marketing
In a digital world, use of social media is no longer optional for your brand to thrive. When approached with a strategic lens, it can boost your brand and expand your market, but that doesn’t all happen overnight. Before diving into a new social media platform, take...
por Boh Tiong Yap | 22 Nov, 2021 | Comunicación corporativa, Corporate Social Responsibility, Digital PR, Online PR, PR Tips & Trends, Public Relations, SEO, Sustainability
Virtual meetings are now an indispensable companion. They have helped and are continuing to help many navigate through life in a pandemic. In March alone last year, there were more than 200 million daily meeting participants on Zoom, both free and paid. In this era of...
por Natalie Ghidotti | 26 Jul, 2021 | Consumer Communications, Comunicación corporativa, Digital PR, Online PR, PR Tips & Trends, Public Relations, Social Media Marketing
From its origin as a trendy new way to promote a brand, content marketing has grown into a versatile and easily customizable strategy to reach a highly targeted audience. Businesses and organizations across all industries now utilize content marketing to build brand...
por Alessandra Malvermi | 19 Jul, 2021 | Consumer Communications, Digital PR, Online PR, PR Tips & Trends, Public Relations
A traditional communication tool ended up in the shadows, thanks to the advent of social media, but newsletters are back and are on the rise again. Newsletters are now seen as the most suitable strategy for effective communication with consumers, especially in times...
