por Robert Bauer | 21 Abr, 2020 | Coronavirus, PR Tips & Trends, Public Relations
While I’m writing this, the vast majority of all commercial passenger aircraft are grounded as global and domestic travel is mostly prohibited. However, once this picture changes, airlines will need to quickly regain the trust of passengers and get back into a...
por PRGN Admin | 15 Feb, 2019 | PR Tips & Trends
Don’t expect a big surprise when reading our answer to this question: No, a formal certificate of any kind of curriculum is definitely not necessary to work and survive in PR – as many agency owners, pr managers and employees without a degree can tell you from their...
por PRGN Admin | 11 Ene, 2019 | PR Tips & Trends
So, how do you keep an eye on your competitors? One of the best and easiest ways to keep watch is to audit your competitors’ communications. It requires you (or your agency) to keep an eye on (as well as an ear out) for what they are saying. The right places to...
por PRGN Admin | 4 Ene, 2019 | PR Tips & Trends
Nowadays, PR is much more than media relations, press releases or launch events. PR becomes a modern combination of classical and new communication trends – integrated, 360 degree PR strategy including visuals, digital solutions, and, of course, blogging. Blogs...
por PRGN Admin | 5 Nov, 2018 | Current Events, PR Agency Interviews, PR Tips & Trends, Public Relations
Name: Márk Németh Title: Head of Consumer PRGN Agency: Goodwill Communications Years at your agency: 7 Why did you choose to enter PR? I was working as a journalist at a print business daily when the world financial crisis hit. The editorial staff shrank and I found I...
