by Andy See | 17 Aug, 2020 | Coronavirus, Public Relations, Reputation Management, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
by Teresa Kriegsman | 17 Aug, 2020 | Coronavirus, Public Relations, Reputation Management, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
by Robert Bauer | 21 Apr, 2020 | Coronavirus, PR Tips & Trends, Public Relations
While I’m writing this, the vast majority of all commercial passenger aircraft are grounded as global and domestic travel is mostly prohibited. However, once this picture changes, airlines will need to quickly regain the trust of passengers and get back into a...
by PRGN Admin | 15 Feb, 2019 | PR Tips & Trends
Don’t expect a big surprise when reading our answer to this question: No, a formal certificate of any kind of curriculum is definitely not necessary to work and survive in PR – as many agency owners, pr managers and employees without a degree can tell you from their...
by PRGN Admin | 11 Jan, 2019 | PR Tips & Trends
So, how do you keep an eye on your competitors? One of the best and easiest ways to keep watch is to audit your competitors’ communications. It requires you (or your agency) to keep an eye on (as well as an ear out) for what they are saying. The right places to...