por Nick Leighton | 20 Ago, 2026 | AI in PR, Consumer Communications, Digital PR, Influence Insights, Relación con medios, Online PR, PRGN Presents Podcasts, Asuntos públicos, Public Relations, Social campaigns
For years, companies have invested heavily in making themselves easy to find. They built better websites. Improved their SEO. Produced more content. Increased their advertising budgets. Expanded their social media presence. All worthwhile investments. But something...
por Abbie S. Fink | 10 Ago, 2026 | Consumer Communications, Comunicación corporativa, Influence Insights, Relación con medios, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
For years, organizations have measured success by what people know about them: brand awareness, impressions, media coverage, and website traffic. And although these metrics still matter, they are no longer enough. Today’s business environment demands something...
por Natalie Ghidotti | 24 Jul, 2026 | B2B Communications, Comunicación corporativa, Relación con medios, PR Tips & Trends, PRGN Presents Podcasts, Asuntos públicos, Public Relations
Companies come to Arkansas from all over the country and all over the world. As you may or may not know, Arkansas is home to the world’s largest retailer, Walmart, plus other heavy hitters, such as J.B. Hunt Transport, Tyson Foods and Murphy USA. These companies,...
por Abbie S. Fink | 9 Jul, 2026 | Employer Branding, Influence Insights, PR Tips & Trends, Public Relations, Rebranding
When organizations think about brand influence, attention often turns to external channels. Social media, earned media, influencers, and consumer advocacy tend to dominate conversations about how influence is built and maintained. Employees are rarely at the center of...
por PRGN Admin | 14 May, 2026 | Influence Insights, Noticias
(NEW YORK / LONDON / BRUSSELS — May 14, 2026) – New global survey findings from business, marketing and communications professionals across 48 countries highlight how organizations are navigating an evolving landscape for brand influence, with artificial...
