por Natalie Ghidotti | 7 Ago, 2023 | Comunicación corporativa, Crisis Communications, Digital PR, Measurement, Online PR, PR Tips & Trends, Public Relations, Gestión de la reputación, Social media Management
In today’s digital age, social media plays a significant role in shaping public opinion, spreading information rapidly and influencing brand perception. When a crisis occurs – whether it’s a product recall, a disgruntled employee or any other type of...
por Samantha Frost | 31 Jul, 2023 | PR Tips & Trends, Public Relations
In a career defined by busy, unpredictable days, PR pros are always looking for ways to be more productive. Here are five ways to help you work smarter – not harder – and prioritize productivity. Guard Your Mornings Many studies have shown that looking at your phone...
por Leeza L. Hoyt, APR | 24 Jul, 2023 | Comunicación corporativa, Employer Branding, Investor relations, PR Tips & Trends, Public Relations, Gestión de la reputación
C-suite executives play a pivotal role in shaping an organization’s vision and strategy, and they rely on skilled communicators – such as their PR professionals or the chief communications officer – to translate their vision into impactful messaging to the...
por Nick Leighton | 13 Jul, 2023 | Comunicación corporativa, Digital PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
I had another opportunity to engage in a thought-provoking podcast conversation on PRGN Presents. Abbie Fink from HMA Public Relations and I delved into the ever-changing priorities in business and marketing. Recognizing the unprecedented economic environment and...
por Frédéric Francois | 3 Jul, 2023 | Comunicación corporativa, Corporate Social Responsibility, Digital PR, PR Tips & Trends, Public Relations, Gestión de la reputación
Both for in-house communications teams and PR agencies, it is not uncommon to face a mid-year reduction in the communications budget. The cuts can be a result of various causes, such as economic conditions, a shifting focus or a strategy review. When it happens it is...
