October 8 2012
(OCT 08, 2012) – Today the Public Relations Global Network (PRGN) announced the addition of new worldwide agency affiliates in France and Hungary. Joining the ranks of PRGN are The We Agency of France and Goodwill Communications in Hungary.
The We Agency,
Located in Paris, the We Agency is a bilingual, full-service and independently-owned public relations, event management and digital communications firm. The agency services a growing roster of clients in the consumer, technology and professional services sectors. The firm is an active member of the French Association of Communication Consultancy Agencies (AACC), the French Professional Network for Marketers (ADETEM) and the SYNTEC Conseil en Relations Publics (ICCO).
“Through our membership in the PRGN network, coupled with the agility and daring spirit of our independent agency, the We Agency will be even better equipped to respond to French market needs, with not only our own innovative approaches to PR but also access to the truly global reach of a leading network of high-level PR professionals. In return, the We Agency commits to be a robust and reliable partner for PRGN members’ clients in the French market,” said Stephane Billiet, CEO of the We Agency.
Established in 2003 by experienced communications consultants, Goodwill Communications is a leading financial public relations agency providing full-service public relations services to more than two dozen clients, including insurance companies, banks, leasing firms, specialized financiers and fund managers. The firm has also served professional associations representing leasing firms, investment fund managers, private equity and venture capital firms, insurance brokers and investment fund managers. Goodwill Communications also represents companies active on the energy sector. In 2009 the agency established a social media unit dedicated to developing PR solutions for the financial industry in today’s new media environment. The firm has managed successful Web 2.0 campaigns for insurance, banking and consultancy clients. Of significance to the PRGN Network is the firm’s footprint in the Czech Republic, Slovakia and Romania.
“For an independent local agency in Hungary, it is essential to develop partnerships that help us remain up-to-date on the latest in international communications trends. Our membership in PRGN means that we can have a gate open to global communications know-how and the finest professionals in our industry,” said Anna Kondor, managing partner of Goodwill Communications.