by PRGN Admin | 5 Nov, 2018 | Current Events, PR Agency Interviews, PR Tips & Trends, Public Relations
Name: Márk Németh Title: Head of Consumer PRGN Agency: Goodwill Communications Years at your agency: 7 Why did you choose to enter PR? I was working as a journalist at a print business daily when the world financial crisis hit. The editorial staff shrank and I found I...
by PRGN Admin | 13 Jun, 2018 | PR Tips & Trends
Anthropology is a science born out of two schools of thought related to how should a social scientist study a community. One approach, widely developed by one of anthropology’s founding fathers, Bronislaw Malinowski, was the “observatory participation”. Briefly put,...
by PRGN Admin | 5 Jun, 2018 | PR Tips & Trends, Public Relations
As an industry, public relations has experienced our fair share of PR. Popular TV shows like “Mad Men” and “Sex and The City” have bolstered PR’s reputation as a career path lined with celebrity parties, free swag and other VIP perks. While many of us do frequently...
by PRGN Admin | 27 Mar, 2018 | Crisis Communications, Public Relations, Social Media Marketing
Just as social media has changed everything about communications and marketing, it’s taken the practice of crisis management to new heights. The immediacy of channels such as Twitter, Facebook, Instagram and others make managing a crisis even more difficult,...
by PRGN Admin | 5 Mar, 2018 | PR Tips & Trends, Public Relations
Having been in the public relations business for nearly three decades, I’m often asked by business associates why and how to find the right PR firm for their needs. So, just like BuzzFeed, we’ve compiled some easy-to-read lists for you. My colleague Alison Bailin at...
