by PRGN Admin | 16 Jul, 2018 | Media Relations, PR Tips & Trends, Public Relations
There used to be a way to reach your target market with just a few touch points. Send out a press release. Produce an event. Sponsor a program. According to the Online Marketing Institute, it now takes 7-13 touches to reach a potential customer. Today’s consumers are...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Inbound marketing is an effective way to connect with potential customers and strategically deliver information. One of the most successful tools is video. According to a recent Hub Spot article, the amount of videos posted to Facebook has grown 75% over the last...
by PRGN Admin | 14 Sep, 2015 | PR Tips & Trends
Babylonian language of confusion in the communications industry One day when God became so angry with mankind after their vain attempts at building the tower of Babel, to be more in his likeness, he henceforth sent them the Babylonian language of confusion...