by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Did your organization recently win a coveted industry award and you’re not sure how to promote it besides adding the plaque or trophy to the office? This is something most organizations struggle with. Here are five tips on how you can leverage and promote an industry...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends, Social Media Marketing
Social media is an essential aspect of building your brand, but building a strategy can be daunting. Here are a few quick tips for embracing social media to increase your business’s bottom line. Social media will give back to you and your business what you put into...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
For us PR pros, our smartphones are basically glued to our hands. Whether it’s emailing clients, checking the latest news alerts, posting to social media or searching for that contact we met at a networking event, our phones are often our most indispensable tool as...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Did you know that nearly 70 percent of people in the U.S. have a smart phone? It’s not a huge surprise that the majority of internet access is now done through mobile devices versus desktop computers. Updating your marketing strategy to incorporate mobile users isn’t...
by PRGN Admin | 4 Apr, 2016 | PR Tips & Trends
In recent times, we have heard a lot about “Storytelling”, the art of using stories to communicate and connect with target audiences. Born as a purely journalistic narrative method, this set of techniques and specific skills has evolved to establish itself as a real...