por Frédéric Francois | 3 Jul, 2023 | Comunicación corporativa, Corporate Social Responsibility, Digital PR, PR Tips & Trends, Public Relations, Gestión de la reputación
Both for in-house communications teams and PR agencies, it is not uncommon to face a mid-year reduction in the communications budget. The cuts can be a result of various causes, such as economic conditions, a shifting focus or a strategy review. When it happens it is...
por Leeza L. Hoyt, APR | 13 Jun, 2023 | Comunicación corporativa, Digital PR, PR Tips & Trends, Public Relations, SEO, Social media Management
Effective public relations is an indispensable component of the business strategies for professional services firms, which include everything from an investment banking entity to an architectural firm, and more. While the primary function is to establish and uphold...
por Hanan Kamir | 18 May, 2023 | Comunicación corporativa, Relación con medios, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
Israel is one of the fastest-growing countries in the world. At just 75 years old, it has become a significant player in the global economy and a true contributor to the development of technology. Israel is known as the startup nation, with thousands of startups...
por Leeza L. Hoyt, APR | 8 May, 2023 | Comunicación corporativa, Relación con medios, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Social Media Marketing
Today, media relations outreach and social media programs are considered basic fundamentals in a public relations program, but in truth, they are just one component of a successful business strategy. Given public relations is an integral component in today’s business...
por Natalie Ghidotti | 21 Abr, 2023 | B2B Communications, Comunicación corporativa, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Gestión de la reputación
When you’re living in a material world, instant gratification is the name of the game and your business-to-consumer marketing approach should cater to its audience accordingly. However, when your focus is on B2B marketing, your clients’ services are the product and...
