Nothing gives me more pride than watching a successful event unfold. I am responsible for the design, planning and execution of non-profit and corporate client events. Since joining Castle in 2005, I have planned a myriad of unique incentives, powerful meetings and stylish special events all over the world — from Peoria to Prague. Food and beverage management particularly excites me and I spend time keeping up with the trends to create distinctive menus for our clients. I have an overall passion for planning and enjoy how the analytics of an event drive my mind while the creative aspect feeds my soul. I am a Certified Meeting Planner (CMP) and received my Bachelor’s Degree in Marketing from West Chester University of Pennsylvania. I am an active participant in Meeting Professionals International, The Convention Industry Council and Professional Convention Management Association. When I am not checking boxes off my to-do list (my favorite thing to do), I am on the event/host committee at The Food Project, a non-profit organization empowering youth leaders to create personal and social change through sustainable agriculture. At home, I love to cook and explore new restaurants, travel with my family and get lost in a great book.
There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance (ESG) factors influence event planning. The triple bottom line leans into the impression a company makes on its people, profit, and the planet, while ESG uses a more… Continue reading Event Sustainability — The Triple Bottom Line
With Covid-19 still dominating our social and business interactions – and will likely continue to do so well into 2021 – the usual company meetings are bound to look a lot different for some time to come. So it is high time we take a look at how hybrid events combine the best of in-person… Continue reading Rethinking Corporate Event Strategies for 2021: How Hybrid Events Accomplish Goals and Create Engagement
