Predictions in general are future-oriented statements which try to anticipate upcoming events or situations but obviously cannot be proved in advance. So a prediction always has a strong element of speculation as built-in weakness. In PR, we mean, of course, also...
PRGN Presents Podcasts
The 2026 M.Cast™ Report: Trends Every Leader Needs to Watch
In a marketplace defined by disruption and accelerated change, leaders need more than hindsight—they need foresight. This blog builds on insights shared in the recent PRGN Presents podcast, offering a deeper dive into the trends shaping marketing and communications in...
How Brand Influence is Different in Europe and the U.S.?
Key Takeaways for Communicators from the PRGN Influence Insights Global Survey PRGN’s recent global survey on brand influence highlights key differences between Europe and the United States that every communicator should be aware of. While customer loyalty is the most...
Democracy, AI and the New Frontier of Public Affairs
2024 was an unprecedented year. Over two billion people across at least 50 countries were called to the polls—making it one of the most significant global democratic events in recent history. But beyond the numbers, something else shaped the political landscape: the...
Crisis Communications in a Chaotic World
Throughout 44 years of Fearey’s history, it’d be an understatement to say we’ve seen our fair share of truly unique crises that require us to step in and swiftly map out the right crisis communications strategy and messaging for our client. These crises come in all...
How to Build a Global Internal Communications Function
You’ve been thrust into the role of corporate communications for a global, publicly traded company with more than 17,000 associates worldwide. Following a strategic review of the business, improved corporate communication was identified as one of the keys to the...
Writing for impact in 2025
Even in the day and age of soundbites, reels and text messages, smart, long-form content remains a critical business strategy for organizations around the world. And while AI tools are changing the way people research, brainstorm and draft written pieces, the human...
Experiential Marketing Adds Value to the MarCom Mix
After surviving the Covid-19 pandemic during which time there was no direct consumer engagement between brands and consumers, experiential marketing is back and stronger than ever. At Southard Communications and in partnership with BOOM Ventures , we believe the...
About PRGN
PRGN unites the world’s leading independent public relations agencies in one powerful, owner-led global network. With more than 50 hand-selected firms across six continents, we combine deep local expertise with global scale to connect to the markets, audiences and conversations that matter most.
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PRGN Influence Insights Survey
How AI, Trust and Influence Are Reshaping Global Brands
Explore PRGN’s latest global study on how organisations are adapting brand influence strategies in an AI-driven world.
Latest News
PRGN Launches Health Practice Group to Meet Rising Global Demand for Health Communications
New group brings together more than 20 independent agencies across four continents, 11 languages and 93 health specialists LONDON / NEW YORK / BRUSSELS – The Public Relations Global Network (PRGN) announced the launch of its Health Practice Group, bringing together...
PRGN Creates Latin America Region as Markets Gain Influence
Loreley Maldonado named first Regional Vice President for Latin America as PRGN creates distinct North American and Latin American regions in its global structure BRUSSELS / NEW YORK – The Public Relations Global Network (PRGN) announced today a regional restructure...
Brand Influence Expands in Complexity as Organizations Adapt to an AI-Driven Landscape
(NEW YORK / LONDON / BRUSSELS — May 14, 2026) – New global survey findings from business, marketing and communications professionals across 48 countries highlight how organizations are navigating an evolving landscape for brand influence, with artificial...

