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El impacto de la inteligencia artificial en la comunicación: retos y oportunidades

by Loreley Maldonado | 6 May, 2025 | Español

La Inteligencia Artificial (IA), como concepto y desarrollo tecnológico, no representa en sí misma una novedad. Sin embargo, en los últimos años hemos asistido a una evolución acelerada de herramientas generativas que resultan útiles para multitud de tareas, entre...

Pensar como un futurista: la clave para liderar en la era de la convergencia

by Terrie Ard | 10 Apr, 2025 | Español

Moore ha lanzado recientemente el Informe de Tendencias M.Cast™ 2025, un análisis que detalla las siete tendencias llamadas a definir el panorama empresarial en 2025, destacando la inteligencia artificial como la “megatendencia” que está transformando casi todas las...

PRGN Hong Kong Conference Generates Ideas and More Business Collaborations

by Gábor Jelinek | 6 Jun, 2024 | Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management

As members of the Public Relations Global Network have returned home from the most recent member meeting and conference in Hong Kong at the end of May, chances are increasing for more business collaborations among the 50+ agencies spread across six continents. In the...

PRGN Elects Natacha Clarac as President

by PRGN Admin | 28 May, 2024 | News, Public Affairs, Public Relations

NEW YORK-LONDON-HONG KONG – The Public Relations Global Network (PRGN) announced today the slate of new officers recently elected for one of the world’s largest networks of independent Public Relations, Public Affairs and communications agencies. The appointments were...

The Value of a Global PR Network

by Gábor Jelinek | 11 Jan, 2024 | PR Tips & Trends, PRGN Presents Podcasts, Public Relations

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. And while PRGN members share several millions of dollars’ worth of business every year, it’s important to...
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