by Natalie Ghidotti | 4 Jul, 2022 | B2B Communications, Consumer Communications, PR Tips & Trends, Public Relations
The practice of public relations requires a variety of skills: strategy, communication, analytics and creativity. All of these components blend to create a colorful, evocative, engaging and informative landscape. Those who excel in the strategic and analytical side...
by Brad Kostka | 4 May, 2022 | B2B Communications, Consumer Communications, Corporate Communications, Media Relations, PR Tips & Trends, Public Relations
Every organization, business and brand relies heavily on its public reputation for success. Publicity gives brands the power to reach a large audience and share their stories with the world. By leveraging the art of public relations (PR), brands gain access to a...
by Edward Stevens | 21 Mar, 2022 | Employer Branding, PR Tips & Trends, PRGN30, Public Relations
Some of the most famous case studies prove how public relations changes behavior. Companies with poor reputations are respected again. Warring factions make peace and live in harmony. Recalled product lines return to the shelf. PR can really does have the power to...
by Brad Kostka | 3 Jan, 2022 | B2B Communications, Digital PR, Online PR, PR Tips & Trends, Public Relations, SEO, Social Media Marketing
It’s no secret that mobile devices have taken the world by storm, with more people communicating and consuming content on them each day. In fact, the average person in the United States spends 5.4 hours on their mobile devices daily. However, this increased mobile...
by Gábor Jelinek | 13 Dec, 2021 | Employer Branding, PR Tips & Trends, PRGNfuture, Public Relations
What a year! After 2020 wiped out all the plans people, companies, organizations and governments had made for that year, 2021 continued to surprise us in both good and bad ways. Worldwide rollout of vaccination; bullish stock markets; tourists in space, former...