by Natalie Ghidotti | 14 Feb, 2022 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social campaigns, Social Media Marketing
In a digital world, use of social media is no longer optional for your brand to thrive. When approached with a strategic lens, it can boost your brand and expand your market, but that doesn’t all happen overnight. Before diving into a new social media platform, take...
by Brad Kostka | 3 Jan, 2022 | B2B Communications, Digital PR, Online PR, PR Tips & Trends, Public Relations, SEO, Social Media Marketing
It’s no secret that mobile devices have taken the world by storm, with more people communicating and consuming content on them each day. In fact, the average person in the United States spends 5.4 hours on their mobile devices daily. However, this increased mobile...
by Boh Tiong Yap | 21 Jun, 2021 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social media Management, Social Media Marketing
Without a doubt, technology has opened the door to one of the most remarkable and recent inventions, social media. Its thriving popularity is apparent — as of the start of this year, more than 55% of the total global population are now social media users. Social...
by Natalie Ghidotti | 16 Jun, 2021 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social media Management, Social Media Marketing
We used to think of Millennials and Gen Z-ers as, well, the young people in our lives, but in recent months the difference between the two generations has become a viral topic. Open any social media platform and you’ll see one generation mocking the other about...
by Michelle Lyng | 1 Jun, 2021 | Consumer Communications, Coronavirus, Online PR, PR Tips & Trends, Public Relations, Real Estate Marketing
Last year was epic in terms of disruption to most businesses and few industries were as disrupted as the real estate industry. While the disruption was immense, it wasn’t all negative. In fact, real estate is having a banner year in 2021, fueled in part by the way the...