Bianchi Public Relations, Inc.
Detroit, Michigan, USA

Based in the North American mobility technology nexus of Detroit and founded in 1992, Bianchi Public Relations, Inc. serves a select group of clients in the business-to-business sectors of  automotive and mobility.

The uniquely experienced and focused Detroit PR agency provides strategic communications counsel, PR/media relations support and content development for automotive, commercial vehicle and mobility technology suppliers. Bianchi PR also works with mobility-related manufacturing and professional service firms that serve this exciting space.

OFFICE LOCATION(S)

Detroit - Michigan (USA)

EMPLOYEES

6

HEADQUARTERS

901 Tower Drive, Suite 420
Detroit (Troy), Michigan, 48098
USA

Phone: (248) 269-1122

Email: jbianchi@bianchipr.com

Website: www.bianchipr.com

James A. Bianchi, APR

President

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Jessica Muzik, APR

Vice President - Account Services

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Bianchi Public Relations, Inc.

Overview

Top Detroit PR agency with a driving passion for automotive & mobility

Bianchi Public Relations, a top Detroit PR agency, is driven by a passion for automotive & mobility suppliers. The PR firm has been passionately providing select clients special expertise in the North American automotive market since 1992. This includes business-to-business (B2B) automotive, commercial vehicle and mobility technology supplier PR. Because of this focus and dedication, Bianchi PR has successfully helped clients build their brands, increase awareness, enhance return on investment (ROI) and enhance revenue. In addition, Bianchi PR builds upon its Detroit and North American reach through its worldwide agency partners in the Public Relations Global Network. PRGN is a consortium of 50+ independent, entrepreneurial firms working together in lock-step. Therefore, as a partner in PRGN, Bianchi PR can provide local expertise and unmatched value on a worldwide basis.

Strategic communication services

While the Detroit-area-based Bianchi PR agency offers strategic PR and communications counsel; digital, social media and traditional media relations; we go the extra mile for our clients. As a Detroit PR agency for automotive & mobility technology, we also offer media training; online newsroom content; business-to-business communications, media event and trade show support; digital/social media help; executive visibility and industry relations support.

Specializing in Automotive, Mobility & Manufacturing sectors

We serve automotive OEM, aftermarket and service suppliers; as well as technology suppliers for autonomous, electric vehicles, connected cars and new mobility. Long recognized as a top Detroit PR agency for automotive & mobility suppliers, we also serve materials, engineering service and software suppliers; industrial and manufacturing companies; and clean-tech, energy and alternate energy suppliers. This breadth of experience helped Bianchi PR earn a reputation as the top Detroit PR agency for automotive & mobility. In addition, the Bianchi PR agency has supported major mobility-related trade groups and associations. Also, we have served law, consulting and professional service firms, as well as other B2B enterprises who focus on the mobility space.

Enthused and experienced PR agency team

As a Detroit PR agency for automotive & mobility sectors, Bianchi PR is led by 40+year PR veteran, PRSA Detroit Hall of Famer Jim Bianchi. Of note is the fact that the PR agency has been honored as “Best of Michigan Business” and twice as one of “101 Best & Brightest Companies” in metro Detroit. Additionally, our team of senior experienced staffers have an average of 24+ years in automotive PR. Further, they are highly respected by peers, journalists and clients.

Unmatched client experience

Bianchi PR has gained extensive experience across a wide range of noteworthy clients. These run the gamut from technology start-ups to legacy international corporations. The Detroit-based PR automotive specialist enjoys long-term relationships with many of its clients. And our  senior staff has worked with more than a dozen of the top 50 global automotive suppliers. Among our past and current clients are: 3M, Accuride, Adient, AEye, AIAG, BASF, Center for Automotive Research, Cooper Standard, Fruehauf, Freudenberg Sealing Technologies, Ibeo, IBM, Intrepid Control Systems, Johnson Controls, PPG, Pittsburgh Glass Works, Rolls-Royce Power Systems, Ricardo, SAE International, Schaeffler, Steel Market Development Institute, Yanfeng, Valeo, Vitesco and ZF TRW.

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Services

  • Community Relations
  • Content Creation
  • Corporate Communications
  • Digital Marketing
  • Events and Campaigns
  • Media and Presentation Training
  • Media Relations
  • Messaging
  • Product and Brand Launches
  • Public Relations
  • Social Media and Marketing
  • thought leadership

Industry Expertise

  • Automotive Public Relations
  • Engineering
  • Environmental
  • Manufacturing
  • Other
  • Technology
  • Transportation

James A. Bianchi, APR - President

With more than 30 years of experience in automotive, mobility and related business-to-business public relations – gained in both the corporate and agency environments – Jim Bianchi is a hands-on PR professional. He founded the Detroit PR agency PR in 1992, and today, the agency is ranked as the top independent public relations firm headquartered in the Detroit area, according to PR Week magazine.

Active in the Detroit automotive and PR communities, he is involved in the Detroit Chapter of PRSA, the Detroit Regional Chamber of Commerce, MICHauto and the PRSA Counselors Academy. Other memberships include the Automotive Press Association, the Marketing & Sales Executives of Detroit and the Society of Automotive Engineers, among others.

E: jbianchi@bianchipr.com
P: 248-269-1122

Jessica Muzik, APR - Vice President - Account Services

Jessica Muzik offers clients deep and well-rounded experience in communications from the corporate and community perspective. As vice president – account services, she oversees a number of the PR agency’s accounts, most notably Adient and Yanfeng Automotive Interiors, and contributes to new business development efforts.

Rising through the firm’s ranks since joining Bianchi PR as an intern more than 20 years ago, Jessica was named to her current position in 2007 and has worked with most of the agency’s long-term clients. Prior to joining the firm, she worked as a PR intern with General Motors’ Pontiac Division. Not only has she led several award-winning media relations campaigns for our clients, she has also earned clients’ trust with her strategic counsel and creative approaches.

Graduating with distinction, Jessica earned a Bachelor of Arts degree in public relations and a master’s degree in organizational communications and public relations from Wayne State University (WSU) in Detroit. Accredited in public relations (APR) by the PRSA, Jessica has been actively involved in the Detroit chapter and has served on the organization’s board. She is also a member of the Automotive Press Association and a founding member of WSU’s Public Relations Advisory Board. In addition, she has served as an adjunct professor at WSU.

E: jmuzik@bianchipr.com

P: 248-269-1122