Sound Public Relations S.r.l – Founded in 1991, Sound PR is a global public relations agency which adopts innovative methods and a multidisciplinary approach to ensure that our campaigns sit at the heart of a brand’s communications strategy. We encourage results that raise interest towards the brand and bring benefits for the business.
Office Location(s)Milan, Italy
Sound Public Relations S.r.l
Founded in 1991, Sound PR is a global public relations agency which adopts innovative methods and a multidisciplinary approach. We ensure that our campaigns sit at the heart of a brand’s communications strategy. We encourage results that raise interest towards the brand and bring benefits for the business.
We offer PR and Digital PR services and an understanding of the broader marketing communications mix to both multinational corporations and small and medium enterprises, across a variety of consumer products and business-to-business categories. We work with a wide range of companies in technology, sporting goods, logistics, and many other sectors. Among our main references, we can mention brands like The North Face, Polar Electro, Rossignol, Deichmann NewYorker, Honeywell, Lenovo, Canon, Veeam Software, Sophos, CHEP (a Brambles company), Hyster, Gruppo Argenta, MyDatec, etc
Modeled around four core business divisions – PR & DIGITAL PR, SOCIAL MEDIA, EVENTS, and MULTIMEDIA – Sound PR always keeps up-to-date on the latest trends. We aim at effective and out-of-the-box solutions that allow brands to distinguish themselves from the competition thanks to a fresh, dynamic and results-driven communication.
Thanks to our international relationships, we are always on the frontline of new trends. That allows us to re-modulate traditional methods on the strength of the cultural and technological innovation and to lead our clients toward communication styles that result in a real competitive advantage.
An innovative and global approach characterizes all our work, from the analysis up to the execution, in order to get an effective communication also in complex fields and in competitive scenarios.
We can also feature long-lasting relationships with our clients due to the fact that we are strongly committed to helping them to achieve their business objectives.
Sound PR is part of the Italian trade association PR Hub the open knowledge and collaborative intelligence platform established within ASSOCOM.
- Community Relations
- Content Creation
- Corporate Communications
- Creative Services
- Crisis Communications and Crisis Management
- Digital Marketing
- Employee Relations
- Events and Campaigns
- Influencer Marketing
- Media and Presentation Training
- Media Relations
- Product and Brand Launches
- Public Relations
- Reputation Management
- Social Media and Marketing
- Video Production
- Website and App Development
- Automotive Public Relations
- Building / Construction / Architecture
- Consumer Products
- Consumer Technology
- Environment / Waste
- Food and Drink
- Government / Public Sector
- Healthcare / Nutrition
- Pharmaceuticals / Medical
- Professional Services
- Real Estate
- Tourism / Travel
- Youth / Children's Interest
Matteo Prencipe - General Manager
Entrepreneur since 1991 and founder of Sound PR. Under his expert and creative guide, the administrated agencies developed successful projects for national and international leading companies operating in different areas of business.
He loves technology and outdoor sports.
P: +39 02 205695.21
Alessandra Malvermi - Managing Partner
With a degree in Public Relations and 20+ years’ experience in PR, marketing communications, social and digital media, crisis communications, public affairs and events management, Alessandra has lent her expertise to a variety of national and global corporations. Among the prestigious clients she has counseled over the years are: The North Face, Canon, Hewlett Packard, Vocollect, Deichmann, Rossignol, Ecolab, Esselte, SolidWorks-Dassault Systčmes, Vichy, La Roche-Posay, Polar Electro, Tempur, TDK, Unicredit Group, Tigex, Rockwool, and more.
Right before establishing its own agency in 2001 (and bringing it, in little more than one year to the merge with a Milan leading agency, acting since 1991), Alessandra was in some of the leading PR agencies where she worked closely with a number of high-growth company CEOs and communications teams.
Alessandra is strongly passionate about innovation and new trends and has a lively talent for international relations having been Executive Committee Member inside the Public Relations Global Network in the role of New Members Chair. Moreover, Alessandra is an active member of PR Hub, a collaborative platform that wants to be the reference point for all the PR and communication agencies in Italy.
Further roles: Jury Member of the IMCC European Awards; Poli.design (Politecnico di Milano) External Lecturer
Among her interests: ski, trekking, music, art, books and more and more.
P: +39 02 205695.22
- 11.18.20 Gen-Z: la generazione che conquista i marketer
- 11.09.20 Dallo storytelling al Brand Entertainment
- 10.27.20 Brand reputation: i migliori tool per la reputazione online
- 10.12.20 I 5 pilastri dell’online reputation management