April 27 2021
NEW YORK-LONDON-BRUSSELS – The Public Relations Global Network (PRGN) and the International Public Relations Association (IPRA) have signed a cooperation agreement involving information exchange and benefits to the organizations and their respective memberships.
According to the cooperation, member agencies of PRGN will be able to enter IPRA’s renowned annual public relations global competition, the Golden World Awards for Excellence (GWA), at reduced group rates and will be regularly receiving IPRA Thought Leadership Essays, the IPRA President’s monthly message and free access to the previous year’s GWA winners’ summaries. IPRA has offered to list PRGN among global public relations organizations on the IPRA website and entrusted PRGN with using the phrase: “Endorsed by IPRA – the International Public Relations Association www.ipra.org” and use the “Endorsed by IPRA” logo on its communication materials. PRGN will regularly distribute IPRA Thought Leadership among its members who will also be updated on the GWA opportunities. Furthermore, PRGN will consider potential speakers from within the IPRA Membership for its own events.
“I am convinced this agreement will help PRGN members with even more access to global knowledge sharing than we already offer and will contribute to PRGN’s constant efforts to build bigger visibility and wider recognition globally. We are thankful for IPRA for making this possible,” said PRGN President Robert Bauer, who is also managing partner of accelent communications in Vienna, Austria.
“We’re happy to sign the agreement with PRGN, a highly respected group of local PR agencies who have partnered together to serve the world. The network of agencies reflects the IPRA approach very well; truly global and international but with respect for local nuances and deep regional insights,” explains IPRA President Philippe Borremans.
The organizations have agreed to review the agreement annually and renew it according to their goals and intentions.
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About PRGN:
Clients across six continents depend on the combined resources of the Public Relations Global Network (PRGN) to deliver targeted public relations campaigns in markets around the world. PRGN is one of the world’s largest international public relations networks measured by revenue. PRGN harnesses the resources of 50 independent public relations firms in 52 locations and close to 1,000 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally. Visit PRGN online at https://prgn.com/ or on twitter at @PRGN
Companies or organizations interested in the services of PRGN’s local agency network can visit the agency directory section of the PRGN website or contact PRGN’s executive director Gábor Jelinek at gabor.jelinek@prgn.com for more information.
Independent agencies interested in joining the network can visit the member recruitment section of the PRGN website for more information or email its membership chair, David Wills, Senior Vice President of Media Profile at david.wills@mediaprofile.com
About IPRA:
IPRA, the International Public Relations Association, is the leading global network for public relations professionals. Membership is individual not corporate. It aims to further the development of open communication and the ethical practice of public relations. IPRA fulfils this aim through networking opportunities, its code of conduct and intellectual leadership of the profession. IPRA is the organiser of the annual Golden World Awards for excellence – PR’s global awards scheme. With 60 years of experience, IPRA, recognised by the United Nations, is now present throughout the world wherever public relations are practised. IPRA welcomes all those within the profession who share its aim and who wish to be part of the IPRA worldwide fellowship. For more information please visit: www.ipra.org
